Native App Design and Optimization - Hyatt
Working with an in-house team of product owners, business analysts and developers, I've served in a hybrid UI/UX role where I've wireframed, built prototypes, conducted hands-on usability tests and completed final visual designs for all app enhancements during the past year.
Projects that I've worked on include the addition of TripAdvisor guest reviews on hotel property screens, a "Mobile Key" feature that replaces physical key cards at select properties and the integration of Chromecast streaming to room TVs during hotel stays.
Native iOS Prototype - At Home Personal Training App
Utilizing both client feedback and onsite user testing, I completed a prototype for an at-home personal training app that will allow gym members to participate in weight loss workouts at home.
Photo Spotting App
I designed the user flow for a forthcoming mobile web application that will be used to tag and share photos at weddings and corporate events.
Simplicity with Substance
I utilize classic gestalt design principles in combination with strategies rooted in psychology and behavioral science to produce elegant designs that optimize user engagement.
My preferred tools of the trade are Sketch and InVision, which I utilize to iterate, prototype and test my designs.